What we did:
Georgetown College was facing financial probation and in need of launching a fundraising campaign. We worked with alumni, students, faculty and staff to launch an integrated, year-long campaign that included a Day of Giving.
Outcome:
Not only were the funds raised to get the College off of probation, but the Day of Giving exceeded the goal by 248%. The campaign earned two Grand Case Awards for Overall Best Practices in Communications and Marketing and Overall Best Practices in Fundraising.